HomeMy WebLinkAbout2013-023-1819 - City 10 Year Anniversary 1515 NW 167 Street, Building 5 Suite 200 Miami Gardens, Florida 33169 City of Miami Gardens Agenda Cover Memo Council Meeting Date: January 23, 2013 Item Type: (Enter X in box) Resolution Ordinance Other X Fiscal Impact: (Enter X in box) Yes No Ordinance Reading:(Enter X in box) 1 st Reading 2 nd Reading X Public Hearing:(Enter X in box) Yes No Yes No X Funding Source: General Fund, Sponsorships, CIP Bond Advertising Requirement:(Enter X in box) Yes No X Contract/P.O. Required: (Enter X in box) Yes No RFP/RFQ/Bid #:NA X Strategic Plan Related (Enter X in box) Yes No Strategic Plan Priority Area: Enhance Organizational Bus. & Economic Dev Public Safety Quality of Education Qual. of Life & City Image X Communications Strategic Plan Obj./Strategy: (list the specific objective/strategy this item will address) X Sponsor Name Dr. Danny Crew, City Manager Department:Mayor & Council / City Manager Short Title: A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF MIAMI GARDENS, FLORIDA, APPROVING CERTAIN EVENTS RELATING TO THE CITY OF MIAMI GARDENS’ TEN (10) YEAR ANNIVERSARY; PROVIDING FOR AUT HORIZATION TO THE CITY MANAGER; PROVIDING FOR THE ADOPTION OF REPRESENTATIONS; PROVIDING FOR AN EFFECTIVE DATE. Staff Summary: In May 2013 the City of Miami Gardens will officially have ten years of growth and experience under its belt. To celebrate the City’s accomplishments, a committee of councilmembers and city staff were assembled to plan 10 th Anniversary Celebration initiatives. With input from Mayor Gilbert, the committee is recommending highlighting the City’s 10th Anniversary thru a themed approach at following events: State of the City Employee Appreciation Event ITEM K-11) CONSENT AGENDA RESOLUTION City 10th Year Aniversary
1515 NW 167 Street, Building 5 Suite 200 Miami Gardens, Florida 33169 Mayor’s Ball Grand Opening of City Hall It is important to note, that each City ‐sponsored event that takes place during 2013 will incorporate 10 th Anniversary branding elements. In addition, supplemental branding efforts will include: Incorporating the 10th Anniversary logo and branding theme in all publications, City website, and City sponsored events Develop a comprehensive sponsorship package in support of all anniversary activities Pole Banners installed along major streets and bus benches Strategic placement of TV, print, and radio ads Celebrity Salutes and Editorials Social Media Commemorative Booklet Several Public Relations, Graphic Designers and Event Production contractors who will assist staff with the implementations of these initiatives. Proposed Action: It is recommended that City Council authorizes the City Manager to negotiate and execute contracts as may be necessary and appropriate for the production of 10 th Anniversary Celebration events and initiatives; allowing a waiver of bid procedures, for purchases made in connection with the event, and authorizes the City Manager to exceed his purchasing authority, as may be necessary. Attachment: None.